If you are like our other customers, in pursuit of a more preventative approach to making sure your pet stays healthy, you may opt for more conscious nutritional alternatives regarding treats and indulge your pet with our products that have added functional benefits.
Functional pet treats are growing ever more popular amongst pet owners who are focused on nutrition and wellness.
The pet treat category is out-performing the overall pet food market whilst following many key trends such as humanisation, natural, grain free, limited ingredient, functional ingredients and exotic proteins.
As with the pet food market, health and wellness concerns are a primary driver with more and more pet owners turning to functional treats to help support their pet’s health. These are often age or weight related, including, but not limited to, joint mobility, skin & coat and cognitive health.
According to a recent survey, 70% of pet care customers say treats with functional benefits help to play an important role in their pet’s health (source: Packaged Facts). Those surveyed look for treats that provide extra help for problem areas or offer extra nutrition.
Pet parents want to buy their pets the same as what they would eat themselves, healthy treats that have good nutritional value.
At Paws Pet Food we want to ensure that you, as a valued customer, are able to take advantage of such trends. That’s why we have developed unique recipes formulated to provide various functional benefits such as: Skin & Coat, Digestive, Dental, Calming & Immune.
Advice on Treats for Pets
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