Why has the Puppy Feeding Guide changed?

Puppy feeding guides are based on the expected adult weight of a puppy in order to provide a more accurate feeding recommendation.

On your old data sheets, the weight ranges were broad, especially 25 – 45kg which caused some confusion for partners as to how many grams per day consumers should feed their puppy.

In response to this, we have revised our puppy feeding guides to include more weight options with smaller range brackets, making the feeding guides much easier to understand.